Archive
Every essay, tutorial, dispatch, field note, arc episode, and annual ever shipped here. Filter by pillar, scan by year, find what you came for.
2026
09 postsLearning by shipping
The fastest way to know if you understand a thing is to put it in front of a user and watch what they do. Tutorials are an inferior substitute for the embarrassment of releasing too early.
Taste as a deploy gate
If you can't articulate what 'good' looks like before you ship, you'll spend the rest of the quarter discovering it in production.
The half-life of a good tool
Every tool you adopt this year will be wrong about something in three years. The discipline isn't picking the right one — it's noticing when a good one has gone bad.
The system I actually use
The full inventory: every tool, template, and ritual I run my work through. Not the version on the conference talk — the version that survives a Tuesday.
EP 01 · The decision to build in public
Day one of writing the company down as I build it. What I want from this. What I'm afraid of.
Field note: April
What I shipped, what I read, what I noticed in a month that did not go to plan.
The 30-second rollback rule
If you can't undo it that fast, don't ship it. Make 'undo' a deploy gate, not a guideline.
How to ship a rollback in under 30 seconds
A reproducible recipe for atomic-swap deploys with a working starter repo. No magic, no SaaS, no excuse.
Why we refuse to ship anything that can't be rolled back in 30 seconds
The seatbelt rule that changed how my team thinks about risk, debt, and the difference between courage and stupidity.